Bidspirit auction | Advertising Poster Bovril Beef Hot

Advertising Poster Bovril Beef Hot Drink Defense Against Influenza - Original vintage food advertising poster for Bovril - Bovril is a good defence against influenza - featuring bold black lettering on a white background in a red frame border. Printed in Britain in the 1930s, this campaign used puns and word play to resemble the public announcement / propaganda posters of the time. Developed by John Lawson Johnston in the 1870s, Bovril is a beef meat extract paste often used to make a hot drink or added as a flavour to stews and soup recipes when cooking or as a spread. Printed by S.H.B. Ltd Reg. D. No. 3748. Horizontal. Large size. Fair condition, creasing, tears, paper losses, staining, discoloration, two sheet poster. Country of issue: UK, designer: Unknown, size (cm): 101x230, year of printing: 1930s.