Bidspirit auction | A Vintage Nivea Enamel Directional


A Vintage Nivea Enamel Directional Advertising Sign - A vintage arrow-shaped vitreous enamel advertising sign for Nivea, designed as a directional marker for a ski resort. The sign is shaped as a right-pointing arrow and features a horizontal two-tone colour scheme. The upper section consists of a pale yellow background with the dark blue text zum SKI-LIFT. The lower section features a dark blue background with the brand name NIVEA in white block lettering, the word Ultra in red cursive script, and CREME-ÖL in white block lettering. The reverse side has a dark, mottled finish and retains an original red paper instructional label printed in German, which translates as: Please do not nail this sign, but screw it on and use lead washers!. The sign is constructed of vitreous enamel on metal and features two pre-drilled mounting holes positioned vertically at the centre. Dimensions: Not provided.